Former NBC Entertainment chief Ben Silverman's online studio has entered into an exclusive partnership to develop content for Yahoo and its advertisers. The new studio, Electus, is billed as one that "will connect advertisers, distributors and content creators early on in the development process, enabling marketers and advertisers to be a true … [Read more...]
Hulu turning to paid content, exec says
Hulu has paid content in its near future, News Corp. deputy chairman Chase Carey says. The popular online video site that's prized for its free streams of TV shows "needs to evolve to have a meaningful subscription model as part of its business," Carey told a broadcasting conference Oct. 22. News Corp. owns Hulu along with NBC Universal and … [Read more...]
Hulu power trio: ABC, Fox, NBC
The Walt Disney Company is taking a 28 percent share of Hulu, meaning that three of the Big Four television networks are about to become partners in the influential and popular streaming video site. ABC hits such as "Dancing With the Stars," "Lost" and "Desperate Housewives" are headed for Hulu, reinforcing the site's ad-supported fare from NBC … [Read more...]
YouTube turns pro with team of losers
YouTube just unveiled its premium content redesign, bringing viewers a motley assortment of TV shows and feature films. The user-generated-content giant announced the move as it trotted out previously reported content deals with Sony and MGM, as well as a few lesser pacts. In a week in which YouTube showed its strength and great worth -- with … [Read more...]
March Madness streams cleaned up
Like green beer, stinky cabbage and your office NCAA pool picks, CBS's live streaming presentations of March Madness proved to be a bittersweet March tradition. Herky jerky video, pointless viewer registrations and the purgatory of a bandwidth "waiting room" all irritated followers of the NCAA Men's Basketball Tournament. Still, 4.7 million … [Read more...]
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